Adityan Skin & Hair Laser Clinic has branches in Madurai and Chennai. We designed and built a separate website for the Ashok Nagar, Chennai branch — one that shows who the doctor is, explains each treatment in plain words, and makes booking an appointment simple.
By Dhanasekaran Thangavel · Updated
Client
Adityan Skin & Hair Laser Clinic, Ashok Nagar branch
What we delivered
Design, development, treatment pages, schema, appointment form, blog
Live since
September 2025
Structure
8 treatment pages · doctor profile · contact · 48 patient articles
Someone searching for a skin or hair clinic in Chennai is worried about their own face, scalp or skin. Before they book, they want to know who will treat them, what the treatment involves, and whether the clinic is close by.
The clinic already had a main website for its Madurai practice. The Ashok Nagar branch needed its own site that speaks to Chennai patients directly — its own address, phone number and treatment pages — without copying the Madurai content.
Healthcare also needs careful words. A clinic website should not promise results, and any award or listing it shows should be described honestly.
Screenshots of the live site, taken 8 November 2026.
Step 1 · Homepage
The first screen says exactly what this is — a skin and hair laser clinic in Ashok Nagar, Chennai — and names the doctor with his qualifications and medical council registration number.
Step 2 · Treatment page
Hair fall, acne, pimples, psoriasis, vitiligo, laser and more each have their own page. Each one explains the condition simply, says that treatment starts with an examination, and offers "Call us" and "Book an appointment".
Step 3 · Doctor profile
The about page lists the doctor's degrees, his Tamil Nadu Medical Council registration and his academic awards, with the certificates themselves.
Step 4 · Blog
A steady patient blog covers questions people actually type — hair fall in men, types of acne scars, psoriasis or eczema — and each article leads back to the clinic.
Step 5 · Contact
The contact page gives the address, email and phone with a simple appointment form. On phones, the call and booking buttons are large and easy to tap.
A small clinic site with the details that make patients comfortable to book.
The doctor's degrees and TNMC registration number appear on all eight treatment pages, not just the about page.
Skin care, hair care, hair fall, acne, pimples, psoriasis, vitiligo and laser — each with its own address on the site.
Structured data describes the clinic, the physician, opening hours and common questions so search engines understand the practice.
48 articles so far, published about once a week since January 2026, each answering one common patient question.
Ashok Nagar, Velachery and Madurai are listed with their own address and phone number, so patients can pick the nearest one.
A short form plus call buttons on every treatment page. Patients choose how they want to get in touch.
Medical websites are held to a higher standard. These choices keep the site honest and useful.
The risk
Clinic websites often say a treatment "works" or show guaranteed outcomes. That misleads patients and can break medical advertising rules.
What we did
Every treatment page says treatment depends on an examination and that results vary from person to person.
The risk
Directory "best clinic" certificates can look like official awards to a patient.
What we did
The site shows the clinic's directory listing with a plain note that it is a private directory, not a ranking by any medical council.
The risk
One website for Madurai and Chennai would mix addresses and phone numbers, and Chennai patients would have to dig for their branch.
What we did
The Ashok Nagar branch has its own domain, its own pages and its own contact details, while still linking to the other branches.
The risk
Stock photos of models make every clinic look the same.
What we did
The site uses the real clinic building and the real doctor, so patients see who they will meet.
Trust comes first in healthcare
Real names, real registration numbers and honest wording matter more than design effects.
Each branch needs its own home
A local page with a local address is what a nearby patient is looking for.
Answers keep the site useful
A regular blog that answers real questions gives patients a reason to visit before they are ready to book.
We designed and built adityanskinandhairashoknagar.clinic, the website for the clinic's Ashok Nagar, Chennai branch. It has eight treatment pages, a doctor profile, a contact page with an appointment form, medical clinic structured data and a patient blog. The first pages were published in September 2025.
The doctor's name, qualifications and registration number, a page for each main treatment, clear location and timings, and an easy way to call or request an appointment. It should avoid promising results.
Each branch should at least have its own page with its own address and phone number. For this clinic, the Ashok Nagar branch has a separate website so it can speak directly to patients in that part of Chennai.
No. Our Adityan SEO case study covers Google search results for the clinic's main website. This page is about how the Ashok Nagar branch website was designed and built.
Not on this page. It covers the design and build only. We publish results only when we can show them from real data.
Written & verified by
Dhanasekaran ThangavelFounder & Director, Rank You Higher
Building and marketing websites for businesses in Madurai since 2016. Credentials
How we checked what is on this page
Tell us about your clinic and your doctors. We will plan pages that answer what your patients ask before they book.
